Saturday, 15 February 2014

Identity Research

For Flicky's identity I want to make something that is unique to her and not just generic photographer branding. I think it is important that the design doesn't distract from the photography which is why the majority of identities are simply typography.


I think it is important that there is some of the photographers work on the business card, although it may not be trendy it makes sense. 


I want to avoid any cliche imagery such as cameras, aperture spirals, flashes etc.






This branding suggests a warm and friendly person and it has a strong hierarchy with a lot of information about the professional. I don't think that the 'Enjoy the Silence' tag line is necessary as this is a bit confusing.






This is a bit cluttered, it is hard to guess what kind of photography this guy does, all of the equipment isn't too relevant.









Who is Tony Cruz?

I think he might be a photographer, but I'm not sure because it does't say anything but his name on his business card.


I think the hand printed style is a nice angle for a photographer, as somebody looking to hire them would be wanting custom and unique work.



















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