The crit today has been vey useful in terms of pushing my briefs further than where they currently are.
Union Jack
It was difficult to think of helpful questions for this brief as it is so subjective and there is no audience to base logical feedback on.
The general feedback was that blue is better than green, despite Scotland not being a part of the union the blue still represents what Britain is.
Milkshake
Some of the feedback and advice I received for the White Smoke adult milkshakes brief was:
- Advertise as an alternative/ mixer to/with alcohol
- Could look into a range of exquisite cookies to accompany
- Photograph each flavour in a different 'adult' glass e.g. wine glass, tumbler.
- Add supporting copy on each individual shot of the drink to be used as adverts
- The 3d straw isn't relevant as adults wouldn't drink through straws
This feedback will really help push the project into a portfolio piece
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